In today’s world, Information Technology (IT) plays a decisive role in the global economy where knowledge is the highest-valued resource and companies engage in a constant process of strategic re-evaluation to take advantage of emerging technologies. This course is aimed at Marketing and Digital Marketing Managers, E-commerce and Online Managers, and Project Managers. It is Ideal for first-time managers of a digital team, those looking to extend the success of digital teams, improve or expand their digital teams or wanting to develop leadership roles.
• Essential e-business and e-commerce
• Fundamentals of e-commerce
• E-business infrastructure & Strategy
• E-procurement & Procurement
• Supply chain management
• Customer relationship management
• Implementing e-business